Privacy Policy for GDPR
This Privacy Policy covers types of information Cardinal Kinetic (“
we
” or “
us
”) may collect
from you or that you may provide when you visit https://www.cardinalkinetic.com/
(our “
Website
”) and our practices
for collecting, using, maintaining, protecting, and disclosing that information.
This
Privacy Policy for residents of the UK and the EU supplements the information
contained in Cardinal Kinetic’s Privacy
Policy located at https://www.cardinalkinetic.com/
and applies solely to all visitors, users, and others who reside in the UK or
the EU (“consumers” or “you”).
Children Under the
Age of 16
Our Website is not intended for children under 16 years of age. No one under age 16 may provide any information to or on the
Website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information on this Website or
through any of its features or provide any information about yourself to us,
including your name, address, telephone number, email address, or any other
information by which you might be identified. If we learn we have collected or
received personal information from a child under 16 without verification of parental consent, we will delete that
information. If you believe we might have any information from or about a child
under 16, please contact us at privacy@cardinalkinetic.com.
California residents under 16 years of age may have
additional rights regarding the collection and sale of their personal
information. Please see Your State Privacy Rights for more information.
Information We
Collect
We collect information that identifies, relates to,
describes, references, is reasonably capable of being associated with, or could
reasonably be linked, directly or indirectly, with a particular consumer,
household, or device (“
Personal Information
”).
Personal Information does not include:
·
Publicly available information from government
records.
·
Deidentified or aggregated consumer information.
We may collect or the following categories or Personal Information.
Not all categories may be collected or received for every individual.
Category
| Examples
| Collected
|
A. Identifiers.
| A real name, alias, postal address, unique personal
identifier, online identifier, Internet Protocol address, email address,
account name, Social Security number, driver's license number, passport
number, or other similar identifiers.
| YES
|
B. Protected classification characteristics.
| Age (40 years or older), race, color, ancestry, national
origin, citizenship, religion or creed, marital status, medical condition,
physical or mental disability, sex (including gender, gender identity, gender
expression, pregnancy or childbirth and related medical conditions), sexual
orientation, veteran or military status, genetic information (including
familial genetic information).
| NO
|
C. Commercial information.
| Records of personal property, products or services
purchased, obtained, or considered, or other purchasing or consuming
histories or tendencies.
| YES
|
D. Biometric information.
| Genetic, physiological, behavioral, and biological
characteristics, or activity patterns used to extract a template or other
identifier or identifying information, such as, fingerprints, faceprints, and
voiceprints, iris or retina scans, keystroke, gait, or other physical
patterns, and sleep, health, or exercise data.
| NO
|
E. Internet or other similar network activity.
| Browsing history, search history, information on a
consumer's interaction with a website, application, or advertisement.
| YES
|
F. Geolocation data.
| Physical location or movements.
| YES
|
G. Sensory data.
| Audio, electronic, visual, thermal, olfactory, or similar
information.
| NO
|
H. Professional or employment-related information.
| Current or past job history or performance evaluations.
| NO
|
I. Non-public education information (per the Family
Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part
99)).
| Education records directly related to a student maintained
by an educational institution or party acting on its behalf, such as grades,
transcripts, class lists, student schedules, student identification codes,
student financial information, or student disciplinary records.
| NO
|
J. Inferences drawn from other Personal Information.
| Profile reflecting a person's preferences,
characteristics, psychological trends, predispositions, behavior, attitudes,
intelligence, abilities, and aptitudes.
| YES
|
Legal Basis for
Collection
Category
| Legal Bases for Collection for Category
|
A. Identifiers.
| ·
With the consent of the data subject
·
In order to fulfill our contractual
obligations with the data subject
·
To allow proper site functionality
|
B. Protected classification characteristics.
| ·
N/A
|
C. Commercial information.
| ·
With the consent of the data subject
·
In order to fulfill our contractual
obligations with the data subject
·
To allow proper site functionality
|
D. Biometric information.
| ·
N/A
|
E. Internet or other similar network activity.
| ·
With the consent of the data subject
·
To allow proper site functionality
|
F. Geolocation data.
| ·
In order to fulfill our contractual
obligations with the data subject
·
To allow proper site functionality
|
G. Sensory data.
| ·
N/A
|
H. Professional or employment-related information.
| ·
N/A
|
I. Non-public education information (per the Family
Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part
99)).
| ·
N/A
|
J. Inferences drawn from other Personal Information.
| ·
To allow proper site functionality
|
How We Collect
Your Personal Information
Direct Collection of
Personal Information
The information we collect on or through our Website may
include:
·
Information that you provide by filling in forms
on our Website.
·
Records and copies of your correspondence
(including email address), if you contact us.
·
Your search queries on the Website.
·
Information submitted when you report a problem
with our Website.
·
Information submitted when you request further
services.
·
Your responses to surveys that we might ask you
to complete.
·
Information required to enter a contest or
promotion sponsored by us.
·
Information used to create your user account.
·
Details of transactions you carry out through
our Website and of the fulfillment of your orders. You may be required to
provide financial information before placing an order through our Website.
·
Information provided while using any other interactive
features of our Website.
Indirect Collection of
Personal Information
As you navigate through and interact with our Website, we
may use automatic data collection technologies to collect certain information
about your equipment, location, browsing actions, and patterns, including:
·
Details of your visits to our Website, including
traffic data, logs, location data, other communication data and the resources
that you access and use on the Website.
·
Information about your computer and internet
connection, including your IP address, operating system, and browser type.
The information we collect automatically may include Personal
Information, or we may maintain it or associate it with Personal Information we
collect in other ways or receive from third parties. It helps us to improve our
Website and to deliver a better and more personalized service, including by
enabling us to:
·
Estimate our audience size and usage patterns.
·
Store information about your preferences,
allowing us to customize our Website according to your individual interests.
·
Speed up your searches.
·
Recognize you when you return to our Website.
·
Serve you relevant location-specific content or
advertising.
We may collect information automatically using one of the
following technologies:
·
Cookies (or browser cookies). A cookie is a
small file placed on the hard drive of your computer. You may refuse to accept
browser cookies by activating the appropriate setting on your browser. However,
if you select this setting you may be unable to access certain parts of our
Website. Unless you have adjusted your browser setting so that it will refuse
cookies, our system will issue cookies when you direct your browser to our
Website.
·
Web Beacons. Pages of our Website and our emails
may contain small electronic files known as web beacons (also referred to as
clear gifs, pixel tags, and single-pixel gifs) that permit us, for example, to
count users who have visited those pages or opened an email and for other
related website statistics (for example, recording the popularity of certain
website content and verifying system and server integrity).
We also may use these technologies to collect information
about your online activities over time and across third-party websites or other
online services (behavioral tracking). Click here __________ for information on how you can opt out of behavioral
tracking on this website and how we respond to web browser signals and other
mechanisms that enable consumers to exercise choice about behavioral tracking.
Third-Party Use of
Cookies and Other Tracking Technologies
Some content or applications, including advertisements, on
the Website are served by third-parties, including advertisers, ad networks and
servers, content providers, and application providers. These third parties may
use cookies alone or in conjunction with web beacons, location, or other
tracking technologies to collect information about you when you use our
website. The information they collect may be associated with your Personal
Information or they may collect information, including Personal Information,
about your online activities over time and across different websites and other
online services. They may use this information to provide you with
interest-based (behavioral) advertising or other targeted content.
We do not control these third parties' tracking technologies
or how they may be used. If you have any questions about an advertisement or
other targeted content, you should contact the responsible provider directly.
How We Use Your
Personal Information
We use information that we collect about you or that you
provide to us, including any Personal Information:
·
To present our Website and its contents to you.
·
To provide you with information, products, or
services that you request from us.
·
To fulfill or meet the reason you provided the
information. For example, if you share your name and contact information to
request a price quote or ask a question about our products or services, we will
use that Personal Information to respond to your inquiry. If you provide your
Personal Information to purchase a product or service, we will use that
information to process your payment and facilitate delivery. We may also save
your information to facilitate new product orders or process returns.
·
To carry out our obligations and enforce our
rights arising from any contracts entered into between you and us, including
for billing and collection.
·
In order to process any orders for products or
services, we may send your data to, and also use the resulting information
from, credit reporting agencies to prevent fraudulent purchases.
·
To fulfill any other purpose for which you
provide it.
·
To notify you about changes to our Website or
any products or services we offer or provide though it.
·
To evaluate or conduct a merger, divestiture,
restructuring, reorganization, dissolution, or other sale or transfer of some
or all of our assets, whether as a going concern or as part of bankruptcy,
liquidation, or similar proceeding, in which Personal Information held by us
about our Website users or consumers is among the assets transferred.
·
To respond to law enforcement requests and as
required by applicable law, court order, or governmental regulations.
·
As described to you when collecting your
Personal Information.
·
To allow you to participate in interactive
features on our Website.
·
For any other purpose with your consent.
We may also use your information to contact you about our
goods and services that may be of interest to you. If you have agreed to
receive marketing, you may always opt out at a later date. If you no longer
wish to be contacted for marketing purposes, please contact us at privacy@cardinalkinetic.com. For more
information, see
Your Choices Regarding
Our Use of Your Personal Information
.
We will not collect additional categories of Personal
Information or use the Personal Information we collected for materially
different, unrelated, or incompatible purposes without providing you notice.
Who We Share Your Personal Information
With
Disclosure
of Personal Information for a Business Purpose
We may share your Personal Information by disclosing it to a
third party for a business purpose. We may disclose such Personal Information to
the categories of third parties indicated below.
Sale of Personal
Information
We do not sell your
Personal Information to third parties.
For
more information, see Your Choices
Regarding Our Use of Your Personal Information
.
Specific Sharing
Category of Third-Party Recipients
| Personal
Information Category Subject To:
| |
Business Purpose
Disclosures
| Sales
| |
Advertising
Networks
| ● Identifiers
● Customer
Records
● Commercial
Information
● Internet or
Other Similar Network Activity
| ● NONE
|
Internet
Service Providers
| ● NONE
| ● NONE
|
Data Analytic
Providers
| ● Identifiers
● Customer
Records
● Commercial
Information
● Internet or
Other Similar Network Activity
| ● NONE
|
Government
Entities
| ● NONE
| ● NONE
|
Operating
Systems and Platforms
| ● Commercial
Information
● Internet or
Other Similar Network Activity
● Inferences
| ● NONE
|
Social
Networks
| ● Identifiers
● Customer
Records
● Commercial
Information
● Internet or
Other Similar Network Activity
| ● NONE
|
Data Brokers
or Aggregators
| ● NONE
| ● NONE
|
Service
Providers
| ● Identifiers
● Customer
Records
● Commercial
Information
● Internet or
Other Similar Network Activity
● Inferences
| ● NONE
|
Contractors
| ● Identifiers
● Customer
Records
● Commercial
Information
● Internet or
Other Similar Network Activity
● Inferences
| ● NONE
|
Affiliates
| ● Identifiers
● Customer
Records
● Commercial
Information
● Internet or
Other Similar Network Activity
● Inferences
| ● NONE
|
Partners
| ● Identifiers
● Customer
Records
● Commercial
Information
● Internet or
Other Similar Network Activity
● Inferences
| ● NONE
|
Parent or
Subsidiary Organizations
| ● Identifiers
● Customer
Records
● Internet or
Other Similar Network Activity
● Inferences
| ● NONE
|
Internet
Cookie Data Recipients (e.g., Google Analytics)
| ● Identifiers
● Customer Records
● Commercial
Information
● Internet or
Other Similar Network Activity
● Inferences
| ● NONE
|
We may also
share your Personal Information:
·
To fulfill the purpose for which you provide it.
For example, if you give us an email address to use the "email a
friend" feature of our Website, we will transmit the contents of that
email and your email address to the recipients.
·
For any other purpose disclosed by us when you
provide the information.
·
With your consent.
·
To comply with any court order, law, or legal
process, including to respond to any government or regulatory request.
·
To evaluate or conduct a merger, divestiture,
restructuring, reorganization, dissolution, or other sale or transfer of some
or all of our assets, whether as a going concern or as part of bankruptcy,
liquidation, or similar proceeding, in which Personal Information held by us
about our Website users or consumers is among the assets transferred.
·
To enforce or apply our terms of use found at https://www.cardinalkinetic.com/terms-of-service
and other agreements, including for billing and collection purposes.
·
If we believe disclosure is necessary or
appropriate to protect the rights, property, or safety of Cardinal Kinetic, our customers, or others.
This includes exchanging information with other companies and organizations for
the purposes of fraud protection and credit risk reduction.
Your Choices
Regarding Our Use of Your Personal Information
Right of Access
You have the right to ask us for copies of your personal
information.
Right to Rectification
You have the right to ask us to rectify personal
information you think is inaccurate. You also have the right to ask us to
complete information you think is incomplete.
Right to Erasure
You have the right to ask us to erase your personal
information in certain circumstances.
Right to Restrict Processing
You have the right to ask us to restrict the processing of
your personal information in certain circumstances.
Right to Object to Processing
You have the right to object to the processing of your
personal information in certain circumstances.
Right to Data Portability
You have the right to ask that we transfer the personal
information you gave us to another organization, or to you, in certain
circumstances.
You are not required to pay any charge for exercising your
rights. If you make a request, we have one month to respond to you.
Exercising Your Rights
To
exercise any of these rights described above, please submit a request by
either:
·
Emailing us at privacy@cardinalkinetic.com.
·
Mailing us at 2748
Circleport Dr., Erlanger, Kentucky 41018.
Response Timing and Format
You are not required
to pay any charge for exercising your rights. If you make a request, we have
one month to respond to you.
How We Protect
Your Personal Information
We have implemented measures designed to secure your
Personal Information from accidental loss and from unauthorized access, use,
alteration, and disclosure. All information is
fully encrypted and stored offsite on AWS servers. No personal information is stored
locally. All servers are kept patched,
up-to-date, and have regular security reviews.
No personal data is directly accessable to the internet, only
server-to-server. All internet facing servers are PCI compliant..
The safety and security of your information also depends on
you. Where we have given you (or where you have chosen) a password for access
to certain parts of our Website, you are responsible for keeping this password
confidential. We ask you not to share your password with anyone.
Unfortunately, the transmission of information via the
internet is not completely secure. Although we do our best to protect your
Personal Information, we cannot guarantee the security of your Personal
Information transmitted to our Website. Any transmission of Personal
Information is at your own risk. We are not responsible for circumvention of
any privacy settings or security measures contained on the Website.
Changes to Our
Privacy Policy
We
reserve the right to amend this Privacy Policy at our discretion and at any
time. It is our policy to post any changes we make to our Privacy Policy on
this page. If we make material changes to how we treat our users' Personal
Information, we will notify you by email to the primary email address specified
in your account and through a notice on the Website home page. The date the Privacy
Policy was last revised is identified at the top of the page. When we make
changes to this Privacy Policy, we will post the updated notice on the Website
and update the notice's effective date. You are responsible for ensuring we
have an up-to-date active and deliverable email address for you, and for
periodically visiting our Website and this Privacy Policy to check for any
changes. Your continued use of our Website following the posting of changes
constitutes your acceptance of such changes.
Contact Information
If you have any questions or comments about this notice, the
ways in which Cardinal Kinetic collects
and uses your information described here and in the Privacy Policy, your
choices and rights regarding such use, or wish to exercise your rights, please
do not hesitate to contact us at:
Data Privacy
privacy@cardinalkinetic.com
2748 Circleport Dr.,
Erlanger, Kentucky 41018
How to Contact the
Appropriate Authority
Should you wish to report a complaint or if you feel that we
have not addressed your concern in a satisfactory manner, you may contact the
Information Commissioner’s Office. A list of offices, including contact
information, can be found at
https://ec.europa.eu/justice/article-29/structure/data-protection-authorities/index_en.htm.
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